At AMA Pittsburgh, we can’t operate without the amazing volunteers who donate their time and effort to our organization. October’s volunteer spotlight is shining on Rachel Barker. We thank her for all that she does to make the AMA such a wonderful organization for the marketing community.
What’s your position/committee with the AMA?
Co-VP of Programming
When did you join your committee?
I joined the programming committee as a volunteer in the spring of 2016.
What do you enjoy about AMA Pittsburgh?
The variety of events and opportunities to connect with other marketing professionals and learn about other industries and businesses in Pittsburgh.
Current full time position
Director of Sales and Marketing–Service Concepts, part of AM Conservation Group
What do you do?
I lead the sales and marketing efforts for the niche market of electric co-ops, providing energy savings products and programs.
What does your job entail?
I work with the marketing and graphics team, providing content for our e-newsletter and ideas for marketing campaigns specific to electric cooperatives; customize online programs; plan events for industry tradeshows and meetings; host webcasts and create presentations to educate and engage customers; oversee partnerships and strategize long range goals to help increase sales.
What do you find most interesting about marketing?
I love how marketing involves constant change and adaptation. I enjoy incorporating creative ideas into all of our marketing endeavors.