How Artificial Intelligence is Already Influencing Marketing

by | Jan 22, 2018 | News

Many business leaders believe that artificial intelligence (AI) is key to the future of improving efficiency and advancing personalization in marketing. According to a Salesforce survey, over half of the marketing leaders surveyed are already using AI and a quarter more are planning to use AI in the near future. Some brands such as Volkswagen are already witnessing AI prove to be more effective at increasing sales and leads than their agencies.  Read more at Digiday.com.

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