Robert Richard Smith Gallery hosts AdFlux Design Competition reception
The Robert Richard Smith Gallery at the Community College of Allegheny County (CCAC) will host an opening reception featuring artwork by winners of the AdFlux student graphic design competition on Friday, Oct. 20, from 6:00 p.m. to 8:00 p.m. at CCAC Allegheny campus, West Hall (803 Ridge Avenue).
The AdFlux competition, sponsored by Joe Zeff Design and 898 Marketing, was planned as part of Pittsburgh Advertising Week, an event sponsored by a coalition of professional associations, including AIGA Pittsburgh (graphic design), AMA Pittsburgh (marketing), and American Advertising Federation – Pittsburgh (advertising.) Additional sponsors include the National Institute for Social Medi and COHatch.
The competition is open to college and high school students.
“The Robert Richard Smith Gallery is pleased to host this important collection of design work from talented students from Pennsylvania, Ohio and West Virginia. AdFlux serves as a platform for students to gather, share and inquire, a vision of Robert Richard Smith,” said Asa Sloss, CCAC’s art curator of The Robert Richard Smith Gallery.
Joe Zeff Design and 898 Marketing is providing a monetary gift for the best-submitted design work. The exhibit, consisting of an expected 24 designs, will be displayed at The Smith Gallery through Oct. 27 and then travel to COhatch, a coworking space in Pittsburgh’s East End.
“At a time when employers are seeking the mythical and unattainable ‘unicorn,’ a type of creative employee that can create amazing marketing and design solutions equally well, AdFlux will position students to channel their talents and progress them through meaningful competition—ultimately empowering them to be recognized as emerging creative powerhouses—the type of talent that employers want to hire,” said RJ Thompson, CCAC Graphic Design adjunct professor.